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Technology has facilitated all aspects of life

"Positioning" is a term that gets thrown around a lot but can often be confused with other marketing activities.

All entrepreneurs need a parachute.

You understand the phrase, “Time is money” better when you are in the labour market.

Do you know that the wages you pay your employee is not all that your employee costs?

Facebook started in 2005 as a small networking site at Harvard University.

Tax Day is just right around the corner

What is really happening in the life of our small business?

There’s a reason “The Room Where It Happens” is one of Broadway hit Hamilton’s standout songs: the track’s theme -- longing to be included among key decision-makers in the place in which decisions are made -- is timeless.

If it’s going to survive, a startup needs to grow.

Bank feeds are a core component of Xero, giving you an up to date view of your cash position so you know how your business is performing.

As part of the Beautiful Business Talks hosted by Xero at this year’s Accounting Business Expo, I was given the opportunity to present on how accountants and bookkeepers can provide advisory services to their clients.

TIP: All leaders that are good need to focus on days to come. You have to know what's next and how to prepare for it. Make it a point to look for hidden talent in your teammates. It should be easy to determine who benefits you the most, when you are looking for helpers.

In today’s competitive environment, businesses can survive and thrive when managers or owners implement measures that encourage their employees to share new ideas and innovations to improve the workplace. As a temp administrative assistant, I have observed many innovations that work - and don't work- on the job.

The concept of search engine optimisation (SEO) is literally everywhere. It is so important now, and every webmaster needs its knowledge, so content marketing is as effective as it is supposed to be.

When it comes to businesses and the publicity they involve, losing one customer can cause a chain reaction that makes you lose several other customers; existing and potential.

Ever heard about SSL Certificates? You probably have.

Benefits have evolved. Once upon a time, “word-of-mouth” adverts was what worked, later on, if you couldn’t get your business to be on the television or radio, you were not dreaming big enough.

Accounts receivable is the money you’re owed by customers. Once you send an invoice (or bill), it becomes part of your accounts receivable – until it’s paid.

For hundreds of years, paper was the gold standard of written communication. Anything you needed to record or remember, from love letters to receipts, was printed on paper.

China is currently developing a kind of social credit system, not dissimilar to a financial credit system, designed to reward people for doing good deeds and demonstrating honesty and integrity while punishing people for committing untrustworthy acts.

The difference between cash basis and accrual basis accounting comes down to timing. When do you record revenue or expenses?

One of the biggest mistakes made by new business owners is not to engage startup legal services to handle possible issues for their new venture.

When was the last time you stopped to think? I mean really stopped. To think.

So you didn’t follow the Elon Musk path of creating a computer game at age 12 or cold-calling a corporate banking maven to snag a paying internship? You can still become a compelling, talked-about entrepreneur if you follow a few best practices.

Starting up a small business is no easy feat. It requires a great deal of vision and effort. Every small business is unique, and so, it comes with its peculiar rise and falls.

Up until recently, Twitter advertising has been a redundant marketing channel in place of the giants like Facebook, Instagram, and Pinterest.